Quality in Perfection
IMEX UNITED is an internationally positioned company with service consulting and processing for product trade. The focus is on international trade and market relations in Europe and Asia.
We change the status quo because we can.
IMEX UNITED combines the product diversity of the Asian market with German quality standards and stands for transformation and change of the international trade of the future. Currently, the company employs 30 people, who facilitate numerous import & export transactions every year.
Our mission
We think and act in today’s world in order to offer the optimal solution to the individual needs of our customers of tomorrow. This way of thinking is part of our identity. IMEX UNITED provides tailor-made products in a timely manner, in a trust-based cooperation and in the best quality for its customers and partners without industry boundaries.
We pay attention to your needs and learn from them. Put the focus on your business, we take care of the rest of the process. As a leading partner, we act responsibly and draw our strength and expertise from our experience. We know the international productions, the different and complex markets as well as the requirements of our customers and partners. We work with foresight and agility, accurately assess the current market situations and stand by you as a reliable partner and advisor.
Our vision
We are pioneers and thought leaders to strengthen Germany as the largest European trading partner, because we know how.
We promote product exchange between Asia and Europe and create intercultural understanding for each other. We stand on both sides, keeping the balance, because we have chosen to work together.
Through skillful intermediary communication, our employees create more transparency in the market and enable European companies to gain insight and an overview of the Chinese market. Knowing the right partners on both sides is essential to combine opposites.
Our values
challenges of the future, which is why we rely on our values.
Honesty is the best policy
As a role model, we let actions speak instead of words. Our goal is clear: We give our best and are there for you when you need us.
Living diversity
Internationally networked, we enjoy working in our multilingual team, thinking outside the box and shaping the future of retail through diversity and interculturality.
Staying curious
We rely on openness in our mutual exchange of ideas and are happy to change the perspective. You are an active part of our joint process.
We attach great importance to transparency in joint communication in order to understand your needs and wishes holistically and to fulfill them according to your ideas.
This is part of our appreciation.
You can rely on us
Successfully living long-term customer relationships together is the basis of our values. With our customers, partners and in our team we live a fair and human cooperation. The interplay of performance-oriented professionalism and our core values of integrity, diversity and openness is our aspiration.
Performance with passion
We love and live our entrepreneurial existence. Through shared knowledge and experience, responsible action and consistent decision-making, we can create great things together and pull together. With passion and one hundred percent commitment, we give our work our dynamic IMEX spirit. Only those who know the strengths of each individual can score and perform.
Your contact persons
Our locations
Globally networked and on site - We are where you need us.
Location
YiWu, ZH
The heart of IMEX UNITED has its headquarters in Yiwu, in the middle of the market of the merchant city. As the most important production center in China and home to successful companies, we established and expanded our main location in Yiwu as young German entrepreneurs six years ago.
Our experienced German-Chinese team is available to you in Asia and Germany at the same time. This way, you also benefit from our holistic 360-degree service across time zones.
Our multilingual team gives you insights into the latest market and prototype trends to trade directly with you on the pulse of the market. You can rely on our network. Our employees are constantly working on network expansion and take care of our long-term and qualitative partnerships on site.
Our team regularly visits the production factories, knows all the important markets and the customs of our suppliers. Due to our central location, our routes to the market are short. We focus on speed and efficiency in the processing of your orders and act directly in the local markets after placing the order. In this way, we guarantee you fast processing in accordance with German and European quality standards without any loss of time.
We show you the way to design your product procurement flexibly, efficiently and in line with your prices. Our experience in the market opens up versatile possibilities in the procurement process from standardized to individual products.
Our German team is your direct contact in Asia and works with you from the heart of the commercial city.
Location
Baden-Baden, DE
In November 2020, we opened our German site in Baden-Baden to strengthen Germany as a European trading partner and connect people across borders with German quality goods. After six years in the Asian market, we are expanding our DACH region to enable further employee growth.
Our Trading Office is centrally located in the heart of Baden-Baden and sets new standards in trust-based cooperation with Asia as a cross-industry direct manufacture seller. Our German-Chinese team of import strategists, logistics experts and warehouse professionals is at your service in Germany and China at the same time.
Company History
Company History of IMEX UNITED
Two founders - two continents: from two to one! Getting out of the comfort zone with openness - connect together: just do it!
Founder Marinella is a doer with courage; Tom is the living equivalent for international trade. Two founders whose professional life is shaped by practice & personal experience.
Fascination with the trade of the future moved the two founders Fortino and Azran to move to Asia. In 2016, they laid the foundation for their current business IMEX UNITED and started in the Middle Kingdom.
Marinella emigrated to China/Yiwu at the age of 23 after her studies and first business in the real estate sector to get to know the country, people, language and Chinese markets in all their diversity. Tom came to China from Israel at the age of 25 to understand the commercial business on Asian soil.
The goal of the young German-Italian entrepreneur and the young Israeli entrepreneur was clearly defined: To start and run their own trading company; to unite the product worlds of China and Europe in order to connect people with goods internationally.
As proactive forward thinkers, Marinella and Tom adapted to the new living environment, got to know productions and suppliers on their own and, step by step, formed their network and closed their long-standing personal trading relationships. Since then, they have put their heart and soul into the market for their customers and partners.
Together, they work with retailers and end users nationally and internationally on product searches, product launches, sourcing and development. Those who work for global players must perform at a premium level and meet and provide the highest standards and quality. Not only for premium retailers, but also for newcomer startups, the managing directors pave the way into the Chinese markets.
They accompany their clients on their first and further steps in the Chinese market. They provide cultural input and know-how, support in negotiations and realize their wishes and dreams.
2015
2016
2016
2017
2018-2019
2020
2021
On the road to the future
Sustainability plays a central and decisive role for companies and end consumers, both today and in the future. The demands of future generations on products are increasing. Awareness of sustainability is also growing in the Asian market.
China is already in the transformation phase of improving quality and service and expanding alternative products. As IMEX UNITED, we are building on this.
The price and sustainable production of goods should be in balance. This requires bold actions and sustainable production of products and packaging; another step in the right direction.
It is time to think long-term, to rethink the existing value chain, to counteract in time in the production and procurement market and to set an example for sustainable production in the market.
We promote sustainable production with German quality standards and advocate for them in the Asian market. We help you achieve your environmental goals and reduce your ecological footprint.
We urge our customers to produce products sustainably in the interests of the environment and to switch to recycled materials.
In the Asian region, we also work with suppliers who comply with ecological, social and intercultural standards and with factories that already specialize in “Go Green products.
Working climate in transition
For us, working sustainably means not only conserving natural resources, but also building sustainability with long-lasting effects.
For this reason, we promote our working atmosphere. Our German-Asian team learns from each other in order to mutually benefit from each other’s strengths and grow together.
Corporate Social Responsibility
We set an example!
Needing help can affect any one of us. Many people around the world have parents, children, spouses, friends, trusted and loved ones who are fighting Covid-19 or belong to the at-risk group. Therefore, it is important for us to contribute to the fight against the virus and its mutations.
With our “Meet who need” campaign series, we are supporting institutions and people in their everyday lives in the fight against the pandemic. Since the purchase of the masks still means an additional financial burden for many social institutions, we reach out to them and act in the sense of keeping our fellow human beings healthy.
The first “Meet who need” donation of 20,000 surgical masks reached the Baden-Baden Children’s and Youth Home. After weeks of remote learning and with successive opening of schools, the masks are needed all the more by children and young people on their way to school and in classrooms. These children are our society of tomorrow and we have to pay attention to them. Especially for the youngest, direct interaction with classmates and teachers is essential. That is why it is important for us to act and to support them by regularly changing masks.
Nutzen Sie unsere Hilfe zur Selbsthilfe!
In Krisen ist Handeln entscheidend. Um die gesundheitlichen Konsequenzen
der vielschichtigen Pandemie einzudämmen, helfen wir Sozialeinrichtungen mit
Maskenspenden.
Benötigen Sie aktuell noch Hilfe und Support?
Dann kontaktieren Sie uns direkt unter:
+49 7221-7790593
info@imexunited.de
Together with you, we want to move in the right direction. One in five trees in our forest stand is already considered damaged, and the dry summers of recent years have also taken their toll on our forests. That’s why we will set a sign for every sustainable product order from you – a sign of durability, stability and future viability.
Seedling by seedling, tree by tree, we take responsibility for our actions and our environmental footprint.
Become a tree sponsor – For each order we plant a tree. In this way you support with us the nature of our regional environment and contribute to the reduction of CO2.
Trees are the green lungs of our world and are among the superheroes in the fight against climate change. They provide shelter and habitat for animals, are elementary for health and produce oxygen. As a company, we are committed to an intact environment so that future generations will also have something from our planet.
In cooperation with the Yiwu Chamber of Commerce we promote social engagement in Yiwu. Especially in difficult times, positive impulses for cooperation between Germany and China must be promoted. We can learn from each other and grow together.
IMEX UNITED addresses the problem of environmental pollution through educational work on waste separation and related waste collection campaigns. Due to the growing urbanization and industrialization of the city of Yiwu, educational work in the local communities is crucial.
IMEX UNITED supports recreational activities in which people with and without disabilities and disadvantaged people without shelter come together in Yiwu and have fun together. Being different is normal for us, because we are open to other ideas. Openness is a core value that we represent and advocate. With the campaign “You are a part of us”, we drive awareness for inclusion. We lend a hand through clothing donations, joint interactions or runs for a good cause to create togetherness.
Partners & Cooperations
With strong partners and cooperations we offer you a good network for the realization of your ideas.
We work on an equal footing with over 500 customers and numerous strategic partners worldwide. These include factories and producers in Germany, Europe and Asia, government institutions, educational institutions, banks, industrial companies, social organizations and others.
We want to work together to create synergies in the market as networked partners in order to generate the greatest possible impact. We rely on partnerships and cooperations that prove their worth in the long term.
Get a quote!
Arrange your personal expert consultation and get your suitable quota at fair prices.